Thursday, February 5, 2026

60-30-10 and Color-Theory Cinematography: Research

 Color Theory Cinematography:

When researching film I came across the use of a rule called 60-30-10 rule. This rule as found in What Is The 60-30-10 Color Rule in Filmmaking? | No Film School state the percentage of what the color and example can be seen in this scene below, but it looks pretty right. I would like to implement this into the film, but I will have to work with a not fully manipulatable area. As scene in the picture below with 60% yellow, 30% blue, 10% gray.
 
'Mad Max: Fury Road' Warner Bros. Pictures
This source The Psychology of Color in Film (with examples) | No Film School go over the purpose of each type of color and the meaning. 
Colour In Storytelling

For the actual film we have 3 forceful colors: 
  • YELLOW – wisdom, knowledge, relaxation, joy, optimism, idealism, imagination, hope, sunshine, summer, dishonesty, cowardice, betrayal, jealousy, covetousness, deceit, illness, hazard. 
  • BLUE – faith, spirituality, contentment, loyalty, fulfillment peace, calm, stability, harmony, unity, trust, truth, confidence, conservatism, security, cleanliness, order, sky, water, cold, technology, depression.
  • WHITE – Yes, protection, love, reverence, purity, simplicity, cleanliness, peace, humility, precision, innocence, youth, winter, good, sterility, marriage (Western cultures), death (Eastern cultures), cold, clinical, sterile
With the list now available, yellow for what we're going to twist it is with the betrayal, the murder; the exterior of the house foreshadowing the 'betrayal'. The color blue, this will probably be cold and or depression; interior. The color white as the list gave eastern cultures with death. These will allow me to give an emotional present to the filming. With the normal to me at least feeling being positive, this can subvert expectations. This is to subvert colors.

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